PPC: Instant Visibility. When it comes to pay-per-click, Digital Slingshot is a certified Google AdWords Partner and an industry authority. We structure each campaign around a theme of ad groups and take the time to get to know your business, industry, and competitors. Whether your budget is $1000 per month, or $500,000 per month we can tailor an online advertising program just for you.
Our strategy includes:
- Match keywords to the proper match type, ad group, and landing page.
- Tracking codes
- Monitor keyword conversions
- Research and add potential new keywords, pull underachievers
- Extensions: products, locations, social, call, site links, seller ratings
- Installation of Google Analytics
- Format conversion funnels
- Identification of Key Performance Indicators (KPI)
- Monitor ad positions, click through rate, individual ad performance, and adjust as performance dictates
- Remarketing campaigns
- Mobile ads and click-to-call
- Multi-variant testing
- Geo-targeting, day-parting
- Google, Bing, Facebook, DoubleClick, and other ad networks